DMAchoice™ is an online tool developed by the Direct Marketing Association (DMA) to help you manage your mail. This site is part of a larger program designed to respond to consumers' concerns over the amount of mail they receive, and it is an enhancement of the DMA's Mail Preference Service created in 1971. Learn more about DMAchoice.
How does DMAchoice help the environment?
DMA's Mail Preference Service has been in existence since 1971. It stops most new direct mail solicitations, reducing mail volume by up to 80%. Last year alone, DMA's Mail Preference Service stopped 930 million pieces of direct mail from being sent in the United States. In fact, the service has been so successful at reducing unwanted mailings that it has been replicated in a number of other countries around the world.
What percent of consumer marketing mail is covered by DMAchoice?
DMA requires all of our member companies who send mail offers to consumers to be listed on DMAchoice. Therefore, DMAchoice represents about 80% of the total volume of marketing mail in the United States.
Should I start/stop receiving mail from an entire category or should I do it one company at a time?
This is really up to you. We recommend doing it one company at a time because it gives you more control over what you receive and what you don't. For example, some companies may have options for receiving less mail or email only—so you can reduce the amount of mail you get, but you'll still have access to the information and offers you enjoy. But if you'd like to stop receiving mail from an entire category, you can make that choice. Just remember, if you've purchased from, subscribed to or donated to a company in the past, you will need to ask them to be removed directly, using the contact information included on their page within this site.
I want to start/stop receiving mail from a certain company, but I can't find them on the list? What should I do?
If you tried using our search tool to look for a company or brand, it's possible that it is listed under its parent company's name. If you're still unable to find the company you're looking for, it is most likely that they're not a DMA member and they may not be listed on DMAchoice. If that is the case, please let us know.
You may also contact the non-listed company directly via their website, email, phone or by sending a formal letter. Once you've contacted them, if they haven't taken your requested action after 90 days, please report them to us. We are here to help—whether the company you're dealing with is a DMA member or not.
I get multiple copies of the same mailing every month and I just want to get one. What can I do?
You should contact the company directly to let them know. They'll be eager to help you because you'll be saving them money by eliminating duplicate mailings. For most companies, you'll be able to find contact information for
managing your mail
on our site. But if they are not listed here, you should contact them via their website, email, phone or by sending a formal letter.
What types of mail can I stop? What types can't I stop?
You can request to stop any type of mail solicitation. This includes credit offers, catalogs, magazine offers, donation requests, retail promotions, bank offers, and many others. However, you cannot stop bills, statements, notices and political mailings.
How can I stop receiving mail addressed to Current Resident or Occupant?
These types of mail are included in the Other Mail Offers category on the
Manage My Mail
page. If you'd like to request to stop receiving them, locate the company within the Other Mail Offers list—then use the information on their page to contact them and ask to be removed.
If you can't find the company who is sending you this mail, please let us know. Or you can try contacting them via their website, email, phone or by sending a formal letter.
How can I stop mail from being sent to a deceased individual?
To prevent direct mail from being sent to a deceased individual, you must register for the Deceased Do Not Contact List. The information on this list is updated and sent to DMA member companies each month—and they are required to honor it—so you should see a decrease in mail from these companies within three months. This information is also provided to some companies that aren't DMA members. So most marketers have the opportunity to remove the deceased individual's name from their mailing lists.
How can I stop mail from being sent to a dependent in my care?
To prevent direct mail from being sent to a person in your care, you must register for the Do Not Contact for Caregivers List. The information on this list is updated and sent to DMA member companies each month—and they are required to honor it—so you should see a decrease in mail from these companies within three months. This information is also provided to some companies that aren't DMA members. So most marketers have the opportunity to remove the individual's name from their mailing lists—however, non-member companies are not required to take action.
When you register a name with this service, the person's name, address and email address are placed on DMA's Mail and Email Preference Service lists for three years. Consumers who reside in PA or WY may also have their telephone numbers registered with DMA's Telephone Preference Service.
When will my changes take effect?
Because some mailings are prepared far in advance of when you receive them, please allow 90 days for your request to take effect. If a company has not taken your requested action after 90 days, please report them to us.
How long will my choices remain in effect?
All DMA member companies are required to honor your mail choices for three years from the date you submit them.
Once you register with DMAchoice, you can keep a total of 5 separate mailing addresses in your
You can update them and manage your mail preferences for them as often as you like.
What if I've changed my name?
Once you register with DMAchoice, you can manage mail addressed to 5 different variations of your name by adding them to your
You can update your personal information, including these name variations, as often as you wish.
How do I change my password?
To change your password, just go to your
and click the Edit My Profile button. Once you enter and re-enter your new password, save your changes and it will be updated immediately.
Is my personal information kept private?